'India' an exotic hit for TeleFutura TV
by Yvonne Villarreal, Los Angeles Times. December 27, 2010 TeleFutura, a Spanish-language network owned by Univision is taking viewers to another world - one in which heroines' saris sparkle and some Hindi is spoken.
The network is airing " India" a 2009 telenovela imported from Brazil that showcases Indian mores in a story of forbidden love between a low-caste Dalit man and an upper-caste woman. Set in India and Brazil, the soap — originally titled "Caminho das Índias" (Road to India) — sparked a frenzy in Brazil. And TeleFutura is hoping it will do the same here.
"It was definitely a production that caught our attention," said Bert Medina, the network's senior vice president and operating manager. "We're delighted to bring this seemingly different culture to the U.S. Spanish-language media. We wanted to bring a completely different product to our viewers." READ MORE….
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